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How Telcos are the perfect partner for e-sports
Over the last century, the world’s telecommunications companies have built out the complex infrastructure that makes the information age possible. Hundreds of billions of dollars has been invested into phone lines, submarine cables, wireless towers, and fibre optics to connect the world. And with 5G innovations in the pipeline, the world has never been able to […]
The power of points: Strategies for making loyalty programs work
Loyalty programs require creativity and innovation to stay relevant and in sync with their customers. Americans love loyalty cards. Three-quarters of households are enrolled in at least one frequent customer account, such as airline miles, hotel points and grocery cards. Many shoppers have a whole stack of cards to their name—the average household has signed […]
Movistar Costa Rica: Airtime & Data Credit
Movistar Costa Rica was looking to increase service penetration, the average ticket of the credit and reduce bad debt.
Ooredoo Qatar: Microinsurance
Ooredoo Qatar wanted a cost-effective proposition to differentiate themselves from the competition.
Movistar Uruguay: top up engagement
Movistar Uruguay wanted to put in place incentive campaigns to increase their average tickets and the accumulated top-ups.
Ooredoo Qatar: Box of Joy
Ooredoo Qatar aimed to increase its selfcare app usage.
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